About ARDM
Augmented reality (AR) involves overlaying visual, auditory, or other sensory information onto the world to enhance one’s experience. Marker less AR uses technologies like SLAM, digital compass, and computer vision to insert AR content into a digital representation of a real-life environment. Retailers and companies can use our Augmented Reality mobile Application to promote products or services, launch novel marketing campaigns, and collect unique user data.
ARDM Mission
Our mission is to create a revolutionary Mobile Application to help business owners raise awareness, attract customers, and increase their sales. Also, to make consumers’ experience more entertaining by playing a scavenger hunts game during their purchases to win prizes.
Digital World Problem
During the last few years, retail businesses have continued to experience reduced purchasing power due to significant factors like the Covid-19 crisis and online shopping stores. Some businesses could not recover from the pandemic and bring back the same number of visitors they used to have, so they are forced to close their stores to avoid getting into a hole of debt. In the fast-paced digital world, it’s essential for businesses to adjust marketing strategies to stay competitive in the market. They have to generate a buzz to get customers’ attention in a competitive world. Still, there are not many digital marketing products on the market that can solve this problem.
ARDM Brings the Solution
By 2025, nearly 75% of the global population and almost all people who use social or communication apps will be frequent AR users. Our ARDM Mobile App has many benefits, including a game-based rewards system. It will help businesses to increase the average purchase rate, add customers and improve overall retailer recognition. Our company will serve both business owners and consumers. To encourage customers to visit our subscribed commercial businesses, our ARDM offers them monetary prizes that they can claim while having fun. In this case, the business owners are happy with the increase in sales and getting more publicity. On the hand, customers are satisfied with getting rewards while playing a fun game. Using AR experience, businesses can achieve the desired goals of brand recognition on the market.
About Mobile App
ARDM is a new innovative retail rewards Mobile Application designed for businesses to engage and retain loyal customers with exclusive rewards delivered instantly. Augmented Reality Digital Marketing Tool is a new state of the art idea to attract people to visit participating businesses to find prizes. We will help retailers to increase brand awareness on the market implementing gamification to the selling process.
How it works:
- App users (consumers) can find businesses that may contain prizes nearby based on augmented reality technology (e.g. cafes, restaurants, supermarkets, bookstores, travel agencies, galleries, etc.) Celebrities as avatars will pop out in retail shops introducing them to products.
- They visit the business and purchase their products.
- After taking receipt’s picture using the mobile’s camera they are capable to look for the prize.
- Prize types: cute characters appear carrying cash prizes, discount coupons & freebies.
- Search process: they open their cameras and scan the business premises until they find a prize in a location previously (or randomly) set by the business owner.
- Business owners’ benefits: more customer awareness & attraction.